Tuesday, February 8, 2011

Target’s Latest Designer Collaboration Flies Under the Radar

Linea Pelle for Target Studded Hobo in Black $34.99
Available February–June
Since the first Michael Graves whistling teakettle, Target has been known for “bringing design to all.” Their fashion collaborations are usually advertised in glossies and on TV.  Video on Target.com would showcase designers speaking about the collection and the experience of partnering with Target. Editorial coverage ranged from the Wall Street Journal to Vogue.
So it’s surprising that their current collaboration with Linea Pelle has been available in stores since February 2, with barely a mention.  I spotted the handbags, make-up bags and accessories completely by accident while running errands. 
Admittedly some of Target’s handbag collections have left me cold, such as the recent Mulberry one.  Making a quality faux leather is tricky but the Linea Pelle line is worth a look.  There is a cornflower blue top handle bag that would be perfect for Spring and the black one pictured here will hold you over until then.  The line is part of Target’s Spring 2011 Trend Accessories Collection and prices range from $4.99 to $49.99 for handbags, scarves, jewelry, hats and shoes.  While select items from the collection are availible online, the Linea Pelle items are not (as of press time). 
I am curious, would you have made a trip to Target just to check out the line had you known about it?  Will you go now?

5 comments:

  1. Am I going to make a special trip, no. Will I check it out the next time I am there, definately.

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  2. I always thinking looking at the Target designer collaborations are fun to view :) Although I don't usually buy them

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  3. Heart Charlie - I totally get it. I always swing by them when I am in the store, but it is not often they make it in my cart. Thanks for stopping by!

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  4. Thanks for the fun update.Will tell the girls to check them out.Have a great day.

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  5. Thanks for stopping by, Chic Coles. They also have cute studded bracelets the girls may like. jennie t.

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